The idea of rebranding Elite Crew has been in our heads for a long time. So far, our website has been very technical which didn't really suit us. We needed a breath of freshness and modernity to show the company’s true side in a creative and friendly way to our potential customers. Elite Crew is primarily a team, a team consisting of many specialised experts - they bring the greatest value to the company, so our goal was to distinguish these people. We wanted the website to reflect our spirit, the knowledge of our experts, our strengths and our values. We needed a complete refresh of our online appearance and entrusted this task to our internal team.
The new web page for the Red Cross branch in Rzeszów is a classic example of the complex solution we provide. This includes research, design and implementation.
The Red Cross is a well-known humanitarian organisation that provides blood donation services, supports vulnerable communities, and actively works with refugees from Ukraine in the Lower Carpathian region.
Sonder Collective is a design agency established by Melanie, Damaris and Ledia in Finland in 2018. They quickly noticed they have the same values and want to create a cooperative where every member keeps their independence, sharing the same values and a brand to collaborate.
They noticed when working on projects with Elite Crew that we complement each other and share the same values so they invited us to officially cooperate. Our CEO Marek Wrzosowski joined Sonder Collective as an official member in 2022!
The assumption of the project was to build a system for collecting contact details from potential customers. A new web application was intended to focus the user on opportunities and implicitly seed a need to ask for a more attractive loan offer.
The platform has been designed and implemented to receive and publish open feedback and also to address sensitive feedback moderated in a secure way by dedicated Case Managers. Together with the Sonder Design team, ZGF host organisation, and local communities across the globe we have designed and developed from scratch a platform, that is well-secured and independent.
Research team by exploring numerous individuals, families and single mothers, collected and processed an impressive set of data organised by various parameters and factors in multiple dimensions.
In the middle of 2022, Sonder Collective made a decision that the results and learnings of this wide-scale extensive research are ready and can be made publicly available. The first thought was - let’s create a web service available to anyone around the world.